With new interest in children s films, specially animation, the 18th International Children s Film Festival, India, (ICFFI) is set to carry forward the movement by presenting an interesting bunch of 200 films from 48 countries. Starting Thursday, the event is expected to be attended by 150,000 children.

The seven-day festival, popularly known as the Golden Elephant, is being organized by the Information and Broadcasting Ministry, Children s Film Society, India (CFSI), and the Andhra Pradesh state government.

 The festival will unfold at a time when there is a new interest in children s film, especially animation films. Keeping that in mind, we have brought lot of animation films from across the world to let children and the audience enjoy them, Shravan Kumar, CEO CFSI.

 Pororo: The Racing Adventure, The World Of Goopi And Bagha and Arjun are some of the movies that will compete under the new category.

 Animation has seen a qualitative and quantitative increase. Overall production of childrens film in last decade has increased,  he added.

The fest is crossing barriers and achieving various milestones. For the first time, ICFFI has received 285 animation films, a formidable quantity from across the globe. Keeping in mind the large number of animation features, Competition Animation has been introduced this year.